Playing Cards.

VISUAL MERCHANDISE  |

TechSmith, maker of screen recording and video editing tools, encourages communication and collaboration via computer, tablet, and smartphone. As a holiday gift for mavens and customers, I crafted a company-branded deck of cards to invite our users to step away from their devices for quality face-to-face time.

The design was inspired by the inner workings of technology; a circuit board. Each suit embodies the square shape of the company logo, and each face value uses a letter of the company name, conveniently spelling TechSmith for values 2-10. Intentional line spacing adds depth and movement to an otherwise two-dimensional design.

Client: TechSmith Corporation
Award: Bronze Addy, 2015 American Advertising Awards

playing-cards-mock-01

playing-cards-mock-08

playing-cards-mock-02

playing-cards-mock-06

playing-cards-mock-03

playing-cards-mock-05

playing-cards-mock-04

playing-cards-mock-07

Published by

Vicari Vollmar Conley

F/27. I'm a production manager, foodie, and self-proclaimed life-enthusiast with an affinity for tequila, bright lips, stick-shift, and general bad-assery. I firmly believe in carbohydrates, horoscopes, and the power of friendship.

Spill it.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s